Help Us Tell Your Conscious Capitalism Story!

Stories help teach and inspire. When we share examples of our stories, we take others to a higher state of understanding and consciousness.

Conscious Business

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By focusing on its deeper or higher purpose, a conscious business inspires, engages, and energizes its stakeholders: customers, employees, investors, partners, and the communities in which it does business.
Conscious Capitalism (CC) Great Lakes Bay Region Chapter wants your story—toward engaging and inspiring others!
We won’t ask you to write your own story, only to tell it to us (by answering the handful of questions listed here), and we’ll do the writing for you.
Looking beyond solely financial giving (which is great too!), what have you done (or are doing) to shape your business culture, and align your organization’s purpose and practices to improve community, organizational, and employee vitality – all at the same time?  How has doing so affected your performance?  Your people?  Your internal sense of passion?


Yeo & Yeo CPAs & Business Consultants share their story, “Achieving long-term success for clients, employees, and the company.”

Yeo & Yeo CPAs & Business Consultants favors a team approach to supporting a family-focused culture for the benefit of all of its stakeholders.


Purposeful Pickles
Hausbeck Pickles & Peppers Clarifies its
Purpose – Consciously!

Tim Hausbeck, talking about the company’s future, said: “I am just so full of gratitude toward Gene Pickelman, president of Tri-Star Trust Bank and Bob VanDeventer, past president of the Saginaw County Chamber of Commerce—among many others—for opening our eyes and introducing Conscious Capitalism to the Great Lakes Bay Region. Now we have a language and a set of rules for our decisionmaking. With every decision, we consider its impact on our employees, our community, customers and suppliers, the environment, and, of course, profitability. Instead of reacting to opportunities, we are creating them!”